Boom! A confirmation email from me lands in your inbox with links to 4 events to automagically add to your cal from 7pm ET Monday 2nd of March through to Thursday 5th of March (or Tuesday - Friday if you're in Asia-Pacific like me). Each session will be recorded and instantly available so you can catch them even if you’re in a wildly different time zone.
      At 7pm ET Monday 2nd of MarchI’ll go live to chaperone your first hot date with your offer: For 20-30 minutes each day I’ll share a concept related to selling from desire, as well as a prompt that shifts how you SEE and FEEL about your offer…and therefore how easily and powerfully you communicate it.
      After each live, you’ll have the opportunity to submit what you wrote for the prompt, and get my personal feedback. That’s 4 times you’ll get personal feedback from me, for the price of $0.

        When does this start?

        Monday March 2nd. You'll get an email each day with that day's prompt and a link to join me live.

        What time are the live sessions?

        7pm ET (which is the following morning if you’re in Aus, like me). Each session is 20-30 minutes.

        What if I can't make the live sessions?

        Replays are available instantly. You can still submit your work for feedback even if you watch the replay.

        How does the feedback part work?

        Each day you'll have a chance to submit something to me — a paragraph, a post, etc. about your offer. I'll give you personal feedback: where I leaned in, what I’m still waiting to hear, what would make me want to buy.


        Submissions are due within 24 hours of that day’s live kicking off (i.e, before the next day’s live).

        I don't have an offer yet — is this still for me?

        This works best if you have SOMETHING — even if it's not fully formed. You need enough of an offer to write about. If you're still in the "I have no idea what I'd sell" stage, this isn't the right fit yet.

        What if I have multiple offers and I'm not sure which one to focus on?

        Pick the one that feels the most sticky — the one you keep coming back to, or the one that feels hardest to talk about. That's usually where the gold is.

        I've been selling my offer for years — will this still help?

        Yes. Especially if selling has started to feel heavy or you’re feeling disillusioned. Sometimes the longer you've been selling something, the more disconnected you get from why it matters. This is a rekindling of that all-important spark.