Rock Solid is designed for you to build the skills live, together, each week, whilst creating the key pieces of writing that your business needs to THRIVE.

Each week we’ll meet for our 60-minute-long email writing session, and every second week we’ll meet for our 75-minute workshop (where we’ll live-write things like your sales page, landing page, welcome sequence and launch sequence). 

So the time you’re spending here isn’t ‘extra work’ — it’s time spent building and refining the very pages, emails, and sequences your business needs in order to sell, launch, and grow well.

Outside of that time (one hour on odd weeks, 2.25 hours on even weeks), expect to allow for 45 minutes to make any edits or changes you didn’t get around to on the call, and to upload and send your weekly email to your list.

If you know you can’t make any of the calls live on a regular basis BUT you know you’re committed to watching the replays shortly after they become available — Rock Solid could still be a great fit for you.

I’ve had clients join similar ‘build-the-skills-during-the-calls’ programs in the past who’ve done exactly that — they’ve prioritised watching the calls ASAP and making use of my asynchronous google doc and loom video support.

By the end of the program, they’ve still created epic launch email sequences and sales pages, and achieved the all-important internal shifts (like no longer having that ‘drag yourself to the desk’ feeling when it’s time to write for their business).

What matters most isn’t being live every time — it’s staying engaged with the work and the support.

Sometime in the second half of 2026.

You’re welcome to either pay in full with a one-time payment of $5000 USD, or the option to make 5 x monthly payments of $1000 USD.

If you decide to pay in full, you’ll also receive an exclusive bonus: Hidden Gems. This is where, about a month into Rock Solid, I send you a bespoke PDF + Loom video taking you through the three biggest opportunities and strengths of yours that are currently lying in wait. 

Think of this as a bonus discovery of some uber valuable gems (Ruby! Emerald! Sapphire!) atop the treasure chest you’re already receiving that is Rock Solid.

Most likely, yes — because Rock Solid wasn’t created for business owners who need to be taught that sales pages and emails exist.

It’s designed to help you to become the kind of person who can sell your offer with words, on demand, because you’ve built the neural pathways to do so whenever you damn well please.

If you’ve already got yourself a decent sales page, know the mechanics of writing emails, and understand some copy principles, but you still 

→ Overthink every draft,

→ Struggle to sell consistently

→ Find it hard to access a powerful internal state to write from whenever you want

→ Feel like guiding someone from ‘interested’ to ‘decided’ is more like guesswork than something you’re skilled and powerful at…

…then Rock Solid is for you. 

You’re likely a great fit for Rock Solid if:

→ you’ve already got an offer you believe in, and know it’s worth selling well

→ you want to get more powerful at actually communicating the value of your work

→ you’re willing to write, practice, be coached, and build the skill through doing

→ you care about sounding like yourself while still learning how to lead your best-fit clients towards a decision

→ you’d love to feel less dread, friction, and guesswork when it comes to selling your offer

→ and you’re excited by the idea of leaving with both a body of work you’re proud of and the skill to keep creating more of it

In short: if you know your work is valuable, and you’re ready to get much more skillful at selling it with words, Rock Solid will be a game-changer for you and your business.

Each week we’ll meet on Mondays at 4:30pm New York time (which is Tuesday, 6:30am Sydney time), and every second week we’ll meet on Tuesday evening at 8pm New York time, which is Wednesday 10am Sydney time.

There sure is! Once we kick off as a group on March 30th, you have 14 days to make sure Rock Solid has genuine value to offer you and your business for where you’re at right now.

The only thing I ask is that you follow through on your decision to join by actually engaging with what’s inside — which means showing up live for, or watching the replays of:

→ our 3-day virtual kick off event

→ our first email writing session in week 2

→ our first 75-minute workshop in week 2

If, after that, you realise Rock Solid isn’t offering you genuine, business-building value, I genuinely want you to ask for the refund.

As in: if you’ve properly stepped in, engaged with what’s here, and it’s still clear to you that this isn’t the right fit, then requesting the refund is the most logical thing to do.

Simply email me at [email protected] by Monday 13th of April and I’ll refund your investment within two business days.

You’ll find yourself on the checkout page to claim your spot — which you can either with a one-time payment of $5000 USD, or 5 x monthly payments of $1000 USD.

Once your payment has gone through, you’ll receive an instant confirmation email, and shortly after that, a welcome email with handy practical things like calendar links and a 10-question intake form.

Then, the Monday morning of our kick-off week (March 30th), you’ll receive an email with a link to join our Slack group.